Today I met up with my fear again, and the discomfort to walk through an unknown territory, so I made sure I wore sneakers for that uncomfortable walk outside my comfort zone, and that the sneakers accompanied the mantra I needed so badly to remember.
I am talking of course about Nike and their world famous messaging of:
JUST DO IT.
This sneakers company got its marketing right. And by right - I mean iconically right.
What a great reminder to walk with gusto, fearlessness and direction. How else would I want to walk through an uncomfortable road?
Thank you Nike, for the simple mantra that can break through resistance or hesitation like a true champ. I needed it today.
In April 2020, while experiencing her first ever global pandemic, Tamar Pelzig pledged to write something every day, even if it's only a word, so she welcomed to the world a daily blog to keep her creative writing wheels rolling.
Header Art: Daniel Landerman