Mantra Of The Day

Today's mantra is a little... harsh:

'If you don't celebrate your wins - you don't deserve them.'

Usually I am not a fan of threatening know-it-all type of mantras or affirmations such as this one, but I heard this one today and instead of rolling my eyes immediately... I took it in and while I may word this phrase differently - the notion of celebrating wins in order to solidify them - is something I'm 100% behind.
How is it a win if we don't acknowledge it?
How is it a win if we don't enjoy it?
What good is a win if we don't celebrate it? 

I am often guilty of taking small wins for granted, and not rewarding myself for achieving my goals or handling a difficult situation with grace. I tend to focus on work so much that I forget to celebrate myself and my wins along the way - be them small or big, private or public, long in the making, or new goals achieved.
Are you also fairly BAD at celebrating wins???
Let's change that. Let's be deserving of our wins!